Term · strategies
Niche (Telegram Ads Spy taxonomy)
The granular taxonomy layer in tgadsspy. Each indexed creative is classified into one of ~30 niche slugs by a keyword + regex classifier (e.g. crypto, casino, prop-firm, dating, vpn, bots, podcasts, mini-apps-productivity). Niche is the primary filter for /api/v1/ads?niche=<slug> and per-niche pages at /niches/<slug>. For coarser browsing — see Category. The classifier rules live in lib/niche.ts; new rules propagate to historical creatives via the reclassify-creatives cron every 30 minutes.
Related terms
- Category (Telegram Ads Spy taxonomy)The coarse-grained taxonomy layer in Telegram Ads Spy — six super-groups: Finance, Gambling, Tech, Content, Commerce, Lifestyle. E
- Sponsored MessageA Telegram ad format served at the bottom of qualifying public channels. A sponsored message is a short text (up to 160 characters
- Niche classifierThe keyword + regex pipeline that assigns a niche to each newly-ingested creative. Implemented in lib/niche.ts as priority-weighte
- CPM (Cost per Mille)Cost per one thousand impressions. A standard advertising pricing model used by the Telegram Ads Platform and most TON-paid channe
Cite this entry
Telegram Ads Spy (2026). "Niche (Telegram Ads Spy taxonomy)" in Telegram Ads glossary. https://tgadsspy.com/info/niche
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